Job Description
Industry: Gambling Facilities and Casinos
Seniority for this role: Director
Hey there! As the Creative Lead , you will champion the brand’s identity, driving innovative and consistent creativity across all platforms. Leading a small team of Art Directors and Copywriters, you’ll deliver impactful, data-driven creative projects that align with strategic goals and add measurable value to the company. You’ll also oversee the full creative process for campaigns, photoshoots, and content, ensuring quality and alignment with business objectives. Your responsibilities Creative Leadership: Oversee the brand’s identity, ensuring creativity and consistency across all channels. Lead your team in delivering standout creative proposals & tactic ideas that align with strategic objectives. Foster a culture of collaboration and accountability, ensuring seamless cross-functional communication and knowledge sharing. Creative Impact: Drive creative initiatives that add measurable value to the company, either through external & customer facing ideas and projects, or through internal initiatives meant to increase branding & creative literacy. Collaborate with senior leadership to align creative tactic goals with business objectives. Use data and analytics to assess the effectiveness of creative initiatives and guide future business & development strategies Creative Content Development: Oversee the creation of compelling visual and editorial content for our channels, and other digital products, ensuring it reflects the interests and aspirations of our audience. Creative & content efficiency : Analyze the company’s creative output and propose & drive initiatives meant to increase efficiency, speed & quality (like, but not limited to: integration of generative AI software & solutions, templatization of materials etc) Team Management: Manage a small, agile team of Art Directors & Copywriters, setting clear goals and expectations that align with company-wide OKRs. Foster a culture of collaboration, innovation, and accountability within the team. Photoshoot Management : oversee the creative conception of all photoshoots, from concept development to final delivery, ensuring alignment with brand strategy, identity & editorial themes. Campaign Creation: Oversee the development of 360-degree marketing campaigns. Manage the end-to-end creative process for product launches, seasonal promotions, and brand partnerships.Work with external agencies when necessary. Cross-Functional Collaboration: Work closely with Content, SEO, Social Media, Performance,, IT&Development and project teams to ensure alignment of creative initiatives with overall business objectives, collaborating on cross-functional projects and campaigns. Quality Assurance : Conduct regular reviews and provide constructive feedback on creative work, ensuring it meets the highest standards of quality, accuracy, and relevance. Industry Engagement : Stay on top of industry trends and emerging technologies. Budget & Resource Management: Oversee the creative budget and allocate resources effectively, managing both in-house and external creative partners. Your profile: Ideally, experienced in either: Copywriting & content creation across all channels or Advanced proficiency in design software, such as Adobe Creative Suite, and familiarity with video editing tools. Extensive experience in creative leadership positions; A strong portfolio showcasing a diverse range of creative campaigns, from digital to print; Visionary, collaborative and adaptable mindset; A keen eye for detail is crucial to ensure the highest quality of creative output. A deep understanding of consumer behavior and being able to make sense of numbers and statistics regarding content and the way to improve it. Proven leadership abilities, excellent communication skills, and strong problem-solving skills; iGaming experience. What we bring to the table: A fun, flexible, relaxed and inclusive work environment; A fast-growing company environment, which also means huge personal growth potential and new, challenging projects to work on; Team outings and fun company events; Company anniversary and performance bonuses to keep you motivated and happy. Medical coverage to to ensure your well-being; Paid confidential counseling sessions; Budget to spend on Benefits Platform; Hybrid work schedule, only 2 days from the office – Bucharest Office; Coursera E-Learning platform; Why Join Us? At our company, you’ll be part of a vibrant, young team where your insights directly influence our strategic direction in the exciting world of i-gaming. Enjoy a dynamic work environment that values creativity, collaboration, and growth. Ready to make a real impact? Apply now and let’s turn data into action together! About Us: Founded in 2016, Ogooga is one of the leading online marketing companies in the casino affiliation industry. We collaborate with major casino brands, creating high-traffic websites and driving online exposure using a variety of marketing tools. Show more Show less