Public Relations Account Manager, Beauty

Job Description

Industry: Public Relations and Communications Services
Seniority for this role: Mid-Senior level
Karla Otto is a renowned public relations and communications agency with offices across 14 locations in the UK, EMEA, US and Asia. Established in 1982 by Karla Otto herself, the agency has since grown to become a global leader in luxury brand PR and events. With offices in major fashion capitals such as Milan, London, New York, and Los Angeles, Karla Otto represents some of the most prestigious fashion, beauty, and lifestyle brands in the industry. In 2017, Karla Otto and K2 merged to form The Independents, a global group of agencies for industry leaders across luxury and lifestyle. Currently this group comprises of Bureau Betak & Bureau Future, Bureau Beatrice, Karla Otto, K2, The Qode, Lefty, Prodject and CTZAR, Atelier LUM, INCA Productions, Atelier Athem, Kennedy, Sunshine and Kitten Production Our network of expert strategists, designers, planners and publicists work tirelessly to deliver exceptional results and establish long-term partnerships with our clients. We are passionate about the world of fashion, beauty, and luxury, with everyone bringing their unique expertise and insights to the table. We are driven by a shared commitment to excellence and a deep understanding of the ever-evolving industry landscape. Karla Otto Milan is looking for an enthusiastic Account Manager who is a self-starter, but also a team player with ability to lead and motivate others. The candidate will have at least three to four years of experience. An individual in this role will possess substantive industry knowledge, strong relationships with beauty media (consumer, trade and digital). The candidate must have an understanding of the cosmetic industry, fashion trends and pop culture. A true team player and committed mentor, this individual will be collaborative and eager to share ideas and information with all Karla Otto offices and teams. Key Responsibilities Work closely with clients to develop compelling PR programs that drive brand awareness and purchase behavior. Proactively outreach to key beauty/news/lifestyle editors in key national long/short lead, TV and online media outlets to secure media coverage, features, and news items Develop, write and edit PR materials and secure client sign-off as appropriate. Manage press material distribution and editorial follow up for all brands Pitch and manage accounts and execute profile stories and editorial coverage Manage PR activities for beauty clients engaging in Fashion Week including editor outreach, backstage interview, trend reports, etc. Ensure sample ordering and replenishment is properly managed. Prepare agendas and media updates for client calls Compile monthly status reports that include brands’ progress comparing each month’s performances Partner with Karla Otto events team and outside vendors to ensure seamless execution of brand vision and deliverables. Ensure positive communication with clients and international Karla Otto offices Able to lead, encourage, mentor, and develop junior staff members Key Attributes Minimum 3-4 years of experience preferably handing multiple luxury labels Be able to work under pressure to meet deadlines Generates novel and useful ideas and solutions to everyday problems and challenges Sets goals, monitors and reviews plans and prioritises tasks effectively Strong work ethic Accomplishes tasks accurately and thoroughly with strong follow-up skills Takes ownership for specific projects without supervision Confidence to train and direct the work of Account Assistant. Outstanding communication skills Strong computer skills including Outlook, Excel, and Powerpoint At Karla Otto, we are always looking for personalities with positive charisma who are enthusiastic, self-motivated, and have a keen sense of aesthetics. Karla Otto embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Karla Otto provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression. We aspire to have a diverse and inclusive workplace and strongly encourage qualified applicants from a wide range of backgrounds to apply and join our team! Show more Show less